The New Primal Classic BBQ Seasoning, 71g

We've got no beef with salt and pepper. Literally. We don't have any beef seasoned with them anymore. The pervasive mineral-spice pair still has its place in the kitchen, to be sure - just not on the things we want to make awesome. For that, our go-tos go above and beyond the flavor of the standard grind. A restrained sprinkle (or barbaric shake) of our transcendent spice mixes is the boost of which that beef - or anything else headed toward your tastebuds - is worthy. Whole30 Approved, USDA Organic, Certified Gluten-Free, kosher, keto, vegan and paleo friendly. Give salt & pepper a much-needed rest.